Hyundai – Brand N

Title: Hyundai – Brand N
Client: Hyundai
Agency: Innocean, Korea
Director: Paul Harper
DOP: Max Rijavec
Production co: National Geographic Television
Production Service (Berlin): Cinevision

As a car-loving company, Hyundai Motor Company aims to present the best gift to its car-loving customers, and this is the philosophy of high performance brand N. Hyundai Motor Company follows its philosophy by creating the motorsports-inspired Brand N at the Namyang R&D center, the heart of its motor technology, which is then honed to perfection in Nurburgring. Brand N is proud to present the most thrilling driving experience on the winding road. The shape of Brand N’s logo was inspired by the chicanes on the race track.